Analyst, GenAI Marketing (Bangkok Based, Relocation Provided)
Agoda · Full-time · Posted 3w ago
About Agoda
At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world.
Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide.
No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us.
Agoda’s Marketing organization is highly data-driven and uses experimentation, technology and analytics to create measurable value across markets and channels.
Marketing has successfully developed a strong bottom-up culture of AI adoption, with teams using GenAI to improve analysis, reporting, campaign operations, content development and other recurring workflows. We are now establishing a small Marketing AI Products team to take the next step: turning the most valuable cross-team opportunities into reliable, scalable and widely adopted products.
The team will focus on a small number of high-impact “lighthouse” initiatives while Marketing sub-teams continue to develop and own their everyday, team-specific AI use cases. Initial opportunity areas include experiment analysis, business reporting and monitoring, campaign operations, creative workflows and SEO/AEO content.
We are looking for a hands-on analyst and product builder who can operate at the intersection of Marketing, data, product development and generative AI.
You will identify high-value workflows, translate business problems into clear product requirements, develop and evaluate solutions, and work with developers and Marketing teams to take successful ideas from prototype through deployment and adoption.
This is not a traditional reporting role or a purely coordination-focused product role. You will be expected to work directly with data and AI tools, understand users’ workflows in detail and take ownership of delivering measurable outcomes.
In your first year, you will help launch and scale a small number of cross-Marketing AI products with clear adoption and value metrics. These products should deliver measurable improvements in employee productivity, output quality or business outcomes—and have clearly defined ownership, documentation, quality controls and maintenance plans.
Equal Opportunity Employer
At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy.
Disclaimer
We do not accept any terms or conditions, nor do we recognize any agency’s representation of a candidate, from unsolicited third-party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee.
United Kingdom